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It is important for Members to recognise that the majority of activities will be undertaken outside of the Region in order
to market and improve the regions profile and therefore are not highly visible within the Region.
It should also be noted
that it is not the OQTA’s responsibility to market individual towns, attractions or operators other than in the generic
context of the Region. If visitors are travelling through the Region then we are contributing to the promotion of Outback
Tourism.
To facilitate our core responsibilities, OQTA continues to develop the following four areas of management:
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In this Section
Member Benefits
How we work for you
 Industry Training
Industry Representation
Marketing
Media and Publicity
Benefits
Benefits of Tourism
Why do we need a Regional approach
Our Core Responsibilities
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